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Campaign ME
- People, culture, and evolution: The heart of today’s agencies 09 Sep, 2024Over the past twenty years, I’ve seen the advertising business relentlessly evolve, yet one truth has remained constant: our industry’s greatest asset is its people. As we navigate the complexities of the digital age and the looming spectre of AI, it’s crucial to reflect on what actually drives our companies forward. At its core, our […]Campaign Editorial
- Blinx hits 6 billion views in year one of operations 09 Sep, 2024Blinx, a Dubai-based digital content creation and storytelling hub targeted towards Gen Z and Millennials in the Middle East and North Africa (MENA) region, has revealed the achievements of key milestones since its launch on September 14, 2023: 6 billion views, and 6.5 million followers. The results stem from around 125,000 social media posts, of […]Shantelle Nagarajan
- Imagination appoints general manager to spur growth in KSA 09 Sep, 2024Global experience design company Imagination has appointed Abdullah Hamad AIOshaiwan as its new general manager for Saudi Arabia. Leading the Saudi team, Abdullah will oversee the performance of all aspects of the KSA business. His responsibilities will include managing projects, enhancing the company’s reputation, ensuring team wellbeing, and driving financial, commercial, and legal performance and […]Anup Oommen