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Pleasure in the job puts perfection in the work
(Aristotle)
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Campaign ME
- McDonald’s KSA, Them Again campaign reaches 26 million with Jujutsu Kaisen collab 07 Jul, 2026McDonald’s Saudi Arabia has revealed the success of its nationwide campaign, launched in partnership with independent creative and branding agency Them Again, marking a collaboration with global anime phenomenon Jujutsu Kaisen as one of the most culturally driven campaigns in the Kingdom’s quick-service restaurant sector to date. Timed to coincide with the global release of […]Anup Oommen
- Dubai’s World Sports Advertising delivers OOH campaign for SAP 07 Jul, 2026Dubai’s World Sports Advertising has revealed details about the OOH campaign that it delivered for SAP, an Official Team Partner of the Mercedes-AMG PETRONAS Formula One Team, which capitalised on the team’s strong momentum during the 2026 Miami Grand Prix weekend. The objective of the campaign was to extend the brand’s presence beyond the circuit […]Anup Oommen
- ADBWC, Publicis Groupe Middle East bring back Ra’idah for women-led SMEs 07 Jul, 2026The Abu Dhabi Businesswomen Council (ADBWC), in partnership with Publicis Groupe Middle East, is bringing back Ra’idah for its second edition, scheduled to take place in September 2026, to advance women-led small and medium enterprises (SMEs) in the Emirate of Abu Dhabi, while creating new pathways for capability building, business growth, and long-term economic contribution. […]Anup Oommen